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TINA — Brand Identity

vendela collijn
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Sauna Sauna design brand identity animation gif visual identity Brand Design ILLUSTRATION Fun cute



Project Overview

This project involved developing a brand identity and website for "Tina," a sauna that blends organic and playful elements. The branding highlights the meaning behind the name "Tina," which translates to "defrost/melt" in Swedish, adding unique character to the brand.

The brand identity for Tina focuses on its name by incorporating it into visual elements and animations on the website, thereby enhancing the theme of transformation akin to melting ice. This is depicted through dynamic animations that simulate the melting process, enriching the user experience.
The logo and illustrations, particularly of women, feature rough edges that resemble wood textures, reinforcing the sauna's natural and cozy ambiance.

Client: Tina
Year: 2024
Creator: Vendela Collijn


Sauna Sauna design brand identity animation gif visual identity Brand Design ILLUSTRATION Fun cute
Sauna Sauna design brand identity animation gif visual identity Brand Design ILLUSTRATION Fun cute
Sauna Sauna design brand identity animation gif visual identity Brand Design ILLUSTRATION Fun cute
Sauna Sauna design brand identity animation gif visual identity Brand Design ILLUSTRATION Fun cute
Sauna Sauna design brand identity animation gif visual identity Brand Design ILLUSTRATION Fun cute
Sauna Sauna design brand identity animation gif visual identity Brand Design ILLUSTRATION Fun cute
Sauna Sauna design brand identity animation gif visual identity Brand Design ILLUSTRATION Fun cute
Sauna Sauna design brand identity animation gif visual identity Brand Design ILLUSTRATION Fun cute
Sauna Sauna design brand identity animation gif visual identity Brand Design ILLUSTRATION Fun cute
TINA — Brand Identity
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vendela collijn's profile

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vendela collijn's profile
Stockholm, Sweden

TINA — Brand Identity

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